“This is an important day for Racing,” declared Marc Keller, President of the Strasbourg club. “It’s something my shareholder friends and I have been thinking about for the past two years. We’ve built a club that’s healthy at every level and well managed. Although there was no financial urgency, we were aware that we had reached the ceiling of our model, and if we wanted to continue driving Racing forward and projecting it into a new dimension, we necessarily needed to be accompanied by a solid structure capable of supporting our development and our ambition. I am therefore delighted of the perspective to welcome a new strategic investor, with whom we would accelerate the club’s ambition to build the Racing of tomorrow.”

“The BlueCo shareholders declared: “It is an honour for us to be part of this historic club. We are committed to preserving the heritage of Racing and are focused on working closely with Marc and his management team to continue the excellent work they have been doing. This strategic investment would further our presence in European football, alongside our ownership of Chelsea. We believe it would create huge opportunities to share knowledge and expertise.”

The move towards a multi-club model could see Chelsea loan out players to Strasbourg for both experience and work permit reasons in the future. The implementation of clubs could also see players bought to be moved up the levels towards being ready for Premier League football, a model that is seen at the Red Bull and City Football Group systems.